Patenting, Trademarks, Copyright, Trade Secrets...
In the next installment of our micro-learning series, we’ll explore potential legal solutions to help you keep your ideas safe and sound.

Why is it essential to consider Intellectual Property before starting a new project?

Member News
The views expressed in this Member News article are the author's own and do not necessarily represent those of Agri-TechE.

It is natural to rush into any new project and start publishing results immediately, but is this the right approach, and are there consequences to be aware of?

One critical step that is often overlooked is Intellectual Property (IP): it can help structure projects, prevent legal barriers later, and create value for the business. But when should you check?

Smaller companies benefit from agility due to having fewer decision-makers and less complex systems to navigate. In contrast, large multinational corporations have the resources to integrate patent and published paper reviews into their development processes. However, start-ups and smaller companies often struggle to effectively leverage intellectual property (IP) because they typically lack the necessary time, resources, funding, and expertise.

🔎 Why consider IP early in development

  • Thinking about Intellectual Property (IP) from the start helps you know whether your idea is truly novel — or blocked by existing patents/prior art.
  • Running a “freedom-to-operate” check before significant investment can prevent costly mistakes and delays around infringement.
  • Early IP review may also show valuable inspiration from other industries or technologies — enabling you to adapt existing solutions legally and efficiently at the start of the development phase.
  • Designing experiments and development work with future patent applications in mind helps preserve novelty, makes patent applications easier / cheaper and maximises chances of future investment.
  • A clear IP strategy — covering patents, know-how, trade secrets, and eventual branding/trademarks — improves differentiation and competitive edge when you launch.

💡 Strategic Importance of IP for Startups / Small Companies

  • Startups that file for patents or trademarks early are up to ~10.2× more likely to secure early-stage funding.
  • IP assets often become the principal “defensible value” of a company — particularly in sectors like biotech, Agro-bio, or other deep-tech fields.
  • Patents and trademarks can serve as collateral for loans, licensing income, or acquisition/licensing deals — even before you bring a product to market.
  • A strong IP portfolio can improve exit value (IPO or acquisition), attract large corporate partners, or justify investor confidence. If the business’s goal is an IPO rather than building a sales organisation, then all IP protection is essential.

✅ What to do — Key IP-Strategy Actions

  • From the very start, track “who owns what” — especially when collaborating with universities, contractors, and employees. Ensure assignments of inventions, microbial strains, formulations, etc., are directed to the appropriate entity. Some grants require royalty-free licences to IP generated with that funding. How could this affect the future value of the business?
  • Think through the intended market & territory coverage (EU, USA, global) — file patents/trademarks accordingly, before public disclosure or public domain entry.
  • Decide early whether some inventions are better kept as trade secrets rather than publicly disclosed in patents (especially processes, formulations, know-how).
  • As you develop, record each milestone — discoveries, added claims, new markets entered, licensing deals — to build an evolving IP portfolio demonstrating increasing value to investors and partners.
  • Align IP filing timing with your R&D pipeline, branding and go-to-market launch to avoid redundant work or protection invalidation

The emergence of specialised AI systems for reviewing intellectual property (IP) has removed many previous obstacles and is a game-changer for our industry.

Companies like AB-Consultants are using dedicated AI software that can efficiently analyse over 400 million relevant patents and scientific papers in just a few minutes.

This technology can confirm feasibility, provide a list of related published patents and papers, and suggest alternative solutions to development challenges. The information gathered can be used to define critical project endpoints, determine the required filing format for IP, create a Design Failure Modes and Effects Analysis (DFMEA), and conduct a tailored IP Value Assessment for investors.

If you are a startup or just starting your journey, now is the right time to consider your intellectual property and how it can optimise your chances of success.

Rob Cannings

Rob Cannings is a strategic leader and consultant in agricultural biotechnology, specialising in biostimulants, biocontrol, and sustainable crop inputs. With over 40 years of international experience in research and development, commercialisation, and business development. Expert in scaling biological businesses, navigating global regulatory landscapes, and launching innovative technologies. Additionally, founded several ventures focused on biological solutions, most recently AB-Consultants.

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Turning Data into Decisions – Refining Nitrogen Use in Salad Production

Member News
The views expressed in this Member News article are the author's own and do not necessarily represent those of Agri-TechE.

UK-based salad grower J.E. Piccaver & Co have long been known for their careful, progressive approach to salad and lettuce production. Constantly seeking ways to grow more efficiently, the team began working with Paul-Tech to gain a clearer picture of how nitrogen behaves in their soils — and whether there might be scope to use it more precisely.

From assumptions to evidence

The team had often wondered if their nitrogen rates could be optimised, but without direct soil data it was difficult to prove. In 2025, they decided to put that question to the test. Using Paul-Tech sensors, they monitored one of their lettuce fields throughout the growing season to observe how soil moisture and nitrogen levels changed over time.

Two Paul-Tech devices were installed in the same field — one in a biostimulant (BIO) plot and one in a non-biostimulant (NON BIO) plot. Both were on loam-to-light clay soils, and the sensors measured soilwater and nitrate dynamics at 8 cm and 20 cm depths from winter through to the end of harvest.

What the sensors revealed

Both sides started the season with similar baseline fertility. As spring progressed, the BIO plot maintained slightly higher soil moisture, while the NON BIO side experienced longer dry periods. These contrasting moisture profiles shaped how nitrogen behaved through the season: in wetter conditions, nitrogen moved more freely through the profile, while in drier soil it tended to remain closer to the surface.

After the first lettuce harvest, the sensors detected significant amounts of available nitrogen remaining in the soil. Traditionally, the field would receive another application before drilling the second crop — and this time, a smaller nitrogen dose was still applied as part of standard practice.

However, the data made it clear that even before the second drilling, there was already a substantial amount of nitrogen available in the soil, enough to support the next phase of growth without the need for further large applications.

A new understanding of residual nitrogen

By the time of the second harvest, the pattern was unmistakable: high levels of residual nitrogen remained in the soil, representing a valuable resource that could be better utilised by the following crop or a well-timed cover crop.

This insight confirmed what the team had long suspected — that there were opportunities to grow lettuces and salads with greater nitrogen efficiency than before. The Paul-Tech data didn’t just validate the idea; it provided the clear, quantitative evidence needed to plan with confidence.

Putting insight into action

Building on this understanding, J.E. Piccaver & Co will continue expanding their use of Paul-Tech technology in the 2026 season. The next step is a targeted trial where nitrogen inputs will be reduced by around 20%, starting with lettuce and extending to other crops such as onions.

By combining detailed soil insight with practical on-farm experience, the team aims to fine-tune their nitrogen strategy — maintaining quality and yield while improving overall efficiency.

A partnership for progress

For J.E. Piccaver & Co, this collaboration has provided the evidence to make small, confident adjustments that add up to meaningful results. The sensors have turned assumptions into measurable data, giving the farm team a clearer understanding of how nitrogen behaves between harvests and how it can be managed more effectively.

“We’ve always had a feeling we could use less nitrogen — now we can actually see it. The data gives us confidence to make those changes,” says the Piccaver team.

As they expand this approach to more fields and crops, the results from this first monitored lettuce site are already shaping how they plan, apply and grow — proving that better data leads to better decisions, season after season.

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The first International Innovation Meeting for Pangaea and distributors

Member News
The views expressed in this Member News article are the author's own and do not necessarily represent those of Agri-TechE.

In September at Duxford Imperial War Museum, Pangaea Biosciences hosted their first international innovation meeting for research scientists and distributors from the UK, Czech Republic, Greece, Lithuania, Poland and Portugal. The objectives of the meeting were to share knowledge of market use of Pangaea products, understand resistance issues across Europe, share product knowledge and performance with an opportunity for questions and answers. Invited speakers included Dr Graham Moores, the inventor of temporal synergism and Professor Pavel Wegorek and Dr. Joanna Zamojska, from the Institute of Plant protection, National Research Institute, Poznan, Poland who have conducted bioassay and field trials with Pangaea’s technologies for some years now. Each country representative presented their key technical learnings and commercial successes.

Dr Graham Moores kicked off proceedings with an excellent introduction to his early research work and findings more than 20 years ago, followed by CEO Nick Gooch outlining Pangaea’s journey since he founded it in 2012. Since then, it has expanded its horizons across Europe, Africa, the Far East, and Australia. Nick explains that the most important priority for the company was to overcome insect resistance. ″Resistance to insecticides worldwide is an escalating problem, as growers spray more frequently at multiples of registered label rates, leading to environmental harm, increasing costs for farmers and even greater resistance build up. We have developed a product, Pangaea Booster™ which inhibits or neutralizes the pest’s defensive enzyme before the pesticide is released. This patented and optimized formulation leaves the pest in a hypersensitive state so that the concentration of the pesticide will kill even the most resistant types. It does this by deactivating the metabolic pathway (Cytochrome P450) in insects, which causes breakdown of the insecticide. In countries such as Poland and Czech, beetles show very high levels of resistance to most insecticide groups, and it is in these countries that Pangaea Booster™ has already found great success.″

Other topical subjects discussed at the meeting was the enormity of resistance in Asia where Pangaea Booster™ is also selling and the impact of climate change or global warming on pest resistance. Higher temperatures allow the pest to overwinter moving from crop to host plants, so reproductive cycles are longer allowing for greater resistance build up. It will allow more generations each year and earlier flights for pests like grain aphids. It also decouples the pest and its natural enemies, reducing natural predation, increasing populations, and increasing resistance. Drought conditions will affect the way plant protection products are taken up. All these situations can only enhance the build-up of insect resistance, making the adoption of Pangaea Booster™ more important than ever.

Other areas of interest in the meeting were the product Tardis™ which is a food safe organic complex of carbohydrates and sugars offering a time-controlled delivery system to be used in combination with Pangaea Booster™ and the resistant insecticide.

Nick Gooch explains that the company not only has these key products but a very fruitful pipeline of products in the offing.

Delegates’ Feedback

Joanna Zamojska from IOR PIB. Poland says″ A highly successful conference on many levels, not only scientific. An excellent opportunity for discussion and exchange between science and practice.

Pawel Wegorek also from IOR PIB, Poland considered the meeting to be A great technical meeting for individuals and companies involved in developing Pangaea technology. I was very pleasantly surprised by the Conference in Duxford — an excellent occasion to exchange experiences and engage in substantive, collegial discussions. The agenda was outstanding, featuring some fantastic attractions.

Stavros Rigalos, a distributor from Greece remarked that: The Pangaea Innovation Network meeting at Duxford was an excellent opportunity to exchange ideas and experiences with peers from across Europe. I gained a much deeper understanding of the technical background behind Pangaea’s technologies, and it was a great opportunity to meet the team, share perspectives, and feel part of a forward-looking network that will continue to grow and collaborate in the future.

Ste Massam from Fargro in the UK: Thank you for hosting such an informative and well-organised training and networking day. We found the event very beneficial and appreciated the opportunity to learn more about how the product is being used across Europe. It was particularly valuable to hear how our European counterparts are using the product to control pests more efficiently. The insights into the challenges posed by flea beetle across the region, and the strategies growers are employing – particularly the incorporation of Pangaea Booster™ into their programmes – were especially useful.

We also appreciated the chance to share some of the work we’ve been doing here in the UK with the product against a range of pests which is continuing to show excellent results. Thanks again for the opportunity to connect and share knowledge. We look forward to future collaboration.

Grzegorz Otfinowski from Milagro, Poland ″a great technical meeting for individuals and companies, developing Pangaea technology. Excellent organisation, high quality content and perfect logistics.″

Maciej Milej, Milagro in Poland ″An excellent opportunity to meet directly with people from various countries working with the development of Pangaea’s company portfolio.″

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Drone Ag Launches Skippy Scout’s Spheres Version 2

Member News
The views expressed in this Member News article are the author's own and do not necessarily represent those of Agri-TechE.

Drone Ag Launches Skippy Scout’s Spheres Version 2: A Major Upgrade to Its Advanced Field Visualisation Tool

Drone Ag is proud to unveil Scout Spheres Version 2, a major upgrade to its advanced field
visualisation tool within Skippy. This latest release introduces a redesigned user interface,
developed to deliver a cleaner and faster experience for users.

Spheres Version 2 enhances navigation and improves clarity, allowing users to assess their
crops and identify key areas of interest with greater ease and precision. The updated layout
not only simplifies use but also strengthens decision-making by providing clearer insights at a
glance.

The new version includes a fresh design that is fully mobile friendly, along with new
functionality such as a settings menu, autorotate, and the ability to show or hide layers. Users
can now calibrate more accurately, zoom into images, view scout point AI images, and access
all-new indexing tools for deeper analysis.

“I for one am most excited about the potential of Skippy’s new Spheres Indexing tool, which
will bridge the gap between the prescription mapping tools that farmers are used to in
satellite-powered farm management software, and the on-demand drone imagery that Skippy
Scout provides. Farmers and agronomists will now be able to use this tool to quickly pick out
differences in vegetation density and type, in combination to scout point imagery as a ground
truth, with a view to exporting zoned prescription files for application of inputs.” Says Alex
Macdonald-Smith, C.O.O. at Drone Ag.

Indexing allows crop health indices to be applied directly in real time within the interface,
combined with close-up scouting and AI based analytics, this helps farmers gain a deeper
understanding of their crops by showing which areas are healthy and which may need
attention, allowing them to respond quickly and plan with greater confidence. Its easy-to-use
design and practical tools make field assessments faster and more precise, and this update
further improves the overall experience.

Alex continues, “We’ve improved so many aspects of the interface with this new update, such
as the new mobile version of the interface, and more useful features will be following shortly,
such as comparing imagery across time, area measurements and more.”

Spheres is not only a valuable tool for farmers but is also proving useful in other fields. It has
been used to map festival sites, helping organisers identify suitable camping areas, and has
supported environmental projects such as the river restoration work on the Harehope Estate.
Its versatility makes it an effective solution for anyone needing clear and accurate land
visualisation.

Further updates are already in development, with upcoming features including a field and date
selection list, comparison tools, crop zoning, additional layers of interest such as
infrastructure and OS map features, one-click calibration, annotations, and area measurement.
Users will also soon be able to share links and embed iframes, and benefit from direct export
options minutes after flight.

This release represents Drone Ag’s continued commitment to innovation, ensuring that users
have access to tools that make field analysis more efficient and accurate than ever before. Finally, in an exciting development, drone operators, manufacturers, and software providers
will be able to make direct use of Drone Ag’s Scout Sphere technology. Via web portal or API,
they will be able to upload panoramic imagery captured by any drone platform and receive a
fully featured and shareable Scout Sphere within minutes.

Spheres Version 2 is available now, bringing a redesigned interface and improved
functionality to enhance your experience in Skippy.

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Work starts on first new laboratory and office building at Norwich Research Park

Member News
The views expressed in this Member News article are the author's own and do not necessarily represent those of Agri-TechE.

Construction has commenced on the first new building at Norwich Research Park, funded by real estate investment manager VengroveProject GB1 is a 62,000 sq. ft laboratory and office building designed to support the growth of companies in the agri-food, health and environment sectors, attracted by the Park’s specialist talent and research facilities.

Roz Bird, CEO of Anglia Innovation Partnership, said, “This is a very important milestone for Norwich Research Park. The new building will meet the needs of a number of successful high-growth companies that benefit from access to our 3,000-strong research community who are working to find new solutions in food production, diet, nutrition and human health, as well as industrial processes.

“It is fantastic to have secured this important partnership with Vengrove, who will be working alongside the Anglia Innovation Partnership team to deliver new accommodation and help develop a thriving ecosystem of science and business activity with the aim of maximising the impact of publicly funded research, creating new jobs that will deliver additional economic growth for UK plc.”

Read the full article online now: Work starts on first new laboratory and office building – Norwich Research Park

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Fertiliser Supply Update: Why Planning Ahead Matters More Than Ever

Member News
The views expressed in this Member News article are the author's own and do not necessarily represent those of Agri-TechE.

As the 2026 growing season is well underway, we urge our clients to act early in considering fertiliser requirements and supplies. The market is facing renewed volatility, and the window for secure, cost-effective supply is narrowing. Here’s a fertiliser supply update for the season ahead.

What’s Driving the Pressure?

1. EU Tariffs on Russian Fertiliser

The European Union has imposed anti-dumping tariffs on Russian ammonium nitrate and urea, two key nitrogen fertilisers. These measures, aimed at protecting EU producers from underpriced imports, have significantly reduced the volume of Russian fertiliser entering the European market. According to the British Agriculture Bureau, these tariffs will increase gradually over three years, which started earlier in July. Initially, the tariff is the existing base (≈ 6.5%) plus an additional fixed charge per tonne (about €40-45/tonne depending on type). Over time, these extra charges go up, eventually reaching high levels (c.≈ €315 to €430 per tonne) by 2028. In addition to reducing the EU’s dependence on cheap fertilisers from Russia/Belarus, the aim is to also protect domestic fertiliser production.

While the UK is no longer bound by EU trade policy, the interconnected nature of global supply chains means that reduced availability in Europe puts upward pressure on prices and tightens supply across the region.

2. CBAM: A New Carbon Cost

The Carbon Border Adjustment Mechanism (CBAM) is a new EU policy designed to level the playing field between EU-based manufacturers (who pay for carbon emissions under the EU Emissions Trading Scheme) and foreign producers. From 1st January 2026, importers of carbon-intensive goods—including nitrogen-based fertilisers—will need to purchase carbon certificates to match the EU carbon price.

The UK is considering its own version of CBAM from January 2027, which could further complicate the regulatory landscape and pricing structures. Still, the CBAM coming into effect in the EU from 2026 will have implications on the UK ahead of 2027. This will likely:

  • Increase the cost of imported fertilisers, especially from countries with less stringent environmental regulations.
  • Shift trade flows, as suppliers redirect product to markets without such levies.
  • Encourage domestic production, but at a higher cost base.

These macroeconomic and policy shifts are converging with logistical constraints and input inflation. Increasing sunshine and less rainfall through the seasons have compressed delivery times. Glyphosate prices have also risen by 15%, and generic product availability remains inconsistent. These pressures are not isolated—they reflect a broader trend of input market fragility. These trends also reinforce the need for robust budgeting and proactive procurement as part of wider farm planning.

3. Chinese restrictions

China have recently in the last month suspended products such as urea and DAP being exported to global markets. It is suspected that this will last up to the next 6 months, further impacting the tight global supply.

Other chemical pressures this season

Alongside policy and trade impacting fertiliser supplies, early drilling this season has meant that crops are off to a good start and herbicide trade has tightened. Many growers have secured products early in preparation for any challenges that lay ahead with weather changes, especially when the cold and wet weather does eventually snap.

The rising demand and limited availability of products, especially herbicides for cereal and oilseed rape, are notable, particularly as both crops will cover more land across the country this year. Those planting winter cereals should be mindful that earlier sowing not only raises the risk of greater grassweed problems, increasing the need for autumn herbicides, but also makes it more likely that disease pressure, such as septoria tritici in winter wheat, will be higher come spring. Farmers would be advised to keep one eye on spring supplies of key fungicide products, once we move into the new year. Elsewhere, we expect to see price rises in glyphosate before Christmas, on the back of manufacturing cost increases, which are being passed on to growers.

What to do next?

To mitigate risk and maintain flexibility, you could consider:

  • Securing your fertiliser early: it has been suggested to have 70% of your spring 2026 requirement on farm by the end of the year to allow sufficient time for sourcing, shipping and delivery of any additional requirement.
  • Engaging with trusted suppliers: Use AIC-accredited providers, seek FACTS-qualified support where needed and accept deliveries when offered.
  • Reviewing your cropping and nutrient plans: Align purchasing with agronomic needs and budget forecasts.
  • Monitoring policy developments: Stay informed on CBAM and UK trade policy shifts that may affect pricing and availability.

The fertiliser market is no longer just about weather and demand—it’s now shaped by geopolitics, carbon policy, and global trade dynamics. Early planning is your best defence against uncertainty. We will continue to monitor developments and share updates. For tailored advice, please contact one of the team.

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A refresh for the Niab name and logo

Member News
The views expressed in this Member News article are the author's own and do not necessarily represent those of Agri-TechE.

Niab will be launching a new strategic plan in 2026 that will ensure the organisation remains at the forefront of translating agricultural innovation into products and services essential for increasing the prosperity and sustainability of farmers and growers throughout the UK.

And as part of this programme the Niab logo is undergoing a refresh. The ‘swish’ and colour remains the same, but the acronym is being retired in its logo form and in text, recognising Niab as our correct company name rather than Niab; it has been 30 years since privatisation and the move away from the original ‘National Institute of Agricultural Botany’.

This autumn there will be a gradual replacement of the old logo, including on our site signage, publications, digital platforms, event materials and presentations.

Niab CEO Professor Mario Caccamo said: “The Niab name and brand is a valuable resource that is evolving with the organisation, whilst still recognising its cultural legacy. This logo refresh will consolidate our work in creating ‘one Niab’, emerging from the various sub-brands, services and organisations that have made up Niab, especially over the past 15 years, and emphasise our new vision, mission and values that drives Niab today, without losing the brand integrity and heritage.”

For a copy of our new logo contact comms@niab.com

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One Year of Ceres Research: A Look Back and a Leap Forward

Member News
The views expressed in this Member News article are the author's own and do not necessarily represent those of Agri-TechE.

It’s hard to believe it’s been a whole year since Ceres Research officially launched! What started as a spark of an idea – bridging the gap between research insights and practical farming know-how -has grown into a vibrant hub of technical expertise, knowledge exchange, and community. So, as we blow out the candle on our first birthday cake (yes, there is cake!), we thought it was the perfect moment to reflect on how it all began, what we’ve achieved, and where we’re heading next.

Tiered cake with the Ceres Research branded logo in icing on the top.

How It All Started

Ceres Research was born out of a clear need: farmers and growers were calling out for independent, data-driven advice to practical farming challenges that didn’t just sit in a lab or a policy paper. They wanted real-world solutions, grounded in science and research, but tailored to the field. With our sister company, Ceres Rural, already offering boots-on-the-ground independent consultancy, we saw the opportunity to complement that by bridging the gap between them and the latest cutting-edge research and industry intelligence.

From day one, our mission was simple: to empower progressive farmers and agri-businesses with the latest science, digital tools, and practical insights. And we’ve stuck to that promise.

What We’ve Done This Year

It’s been a whirlwind! We kicked off with technical events like “Reflect & Project” in Essex, where we unpacked the 2024 harvest and looked ahead to 2025 with a brilliant panel of experts from our Research and Rural teams, including Dr Alexander Setchfield, Jock Willmott, Alice Andrews, and Dr Dannielle Robb.

We have delivered bespoke research projects and consultancy for innovative businesses, bringing new innovations to the forefront of farming and mapping where they sit in the market, to providing non-profits with insight and on-the-ground intelligence on water catchments, and where farmers see the potential for  policy to support them. We have also collaborated and partnered with various other organisations on funding opportunities such as Innovate UK ADOPT to trial farmer and grower-led research on farm, and to bring companies (like OptiGene and Timac Agro UK) and their technologies closer to their target audience – the farmer or agronomist– along with independent data validation.

Our membership service launched with a bang, offering monthly digests, podcasts, webinars, and interactive dashboards covering everything from agronomy planning to benchmarking yields, labour and machinery. The Agronomy Club became a regular fixture, with lively discussions on various topics including slug management, BYDV risk, climate modelling, and blackgrass control – plus some brilliant insights from our members and collaborators.

Now, we look ahead to our AgriStrategy Conference. An event that will become a key date in the diary, to look at profitability and productivity in farming – bringing attendees the real cutting-edge insights to maximise the future of farming in the UK. Dr Danni Robb, Research and Knowledge Exchange Assistant, says “Our AgriStrategy Conference takes a brief look back on harvest 2025, but then the theme of the day is looking forwards. Sessions cover viable rotations for 2026 and beyond, the future role of CS and SFI, next generation IPM strategies, data-driven biologicals, the role of technology in future farm profitability, and diversification opportunities. Speakers cover Ceres expertise across the Group from Rural, Property and Research, alongside excellent external speakers too. This is the first of its kind in terms of something so practical, cutting-edge and future thinking; I’m glad to be a part of it!”.

Tim Isaac, CEO, says “It’s incredible to see how far Ceres Research has come in 12 months, from a seed of an idea about bridging the gap between innovation and adoption, to a fully-fledged business which has already become an established name in agricultural research and knowledge exchange. There is already a full service offering for both clients and members from across the agri-food sector which gives a great foundation for further growth and development. Ceres Research is ready and able to help drive the industry forward and the opportunities for the future are both exciting and endless.”

What’s Next?

Looking ahead, we’re doubling down on our strategic priority: to improve the sustainability, profitability, and resilience of farming by harnessing the latest innovations. Dr Alex Setchfield, Research and Knowledge Exchange Manager, says “The need to bring technical and scientific innovation, especially AI-driven solutions, onto farms and into practical use by farmers and growers has never been more urgent. Working with Ceres Rural, we believe Ceres Research is uniquely positioned to bridge the gap between innovation and on-farm adoption, offering a distinctive combination of scientific expertise and practical farming insight.”

We’re committed to helping farmers drive agricultural productivity, while protecting the environment and supporting long-term business resilience. To do so, we’re building out our technical capability, expanding the reach of our service offerings, and continuing to turn research into actionable insights and solutions for our growing number of clients.

We’re also excited to expand our membership community, refine our digital tools, and explore new collaborations -whether that’s with established market players, tech innovators, water companies, or research institutions, ultimately supporting farmers and growers to trial and adopt  new approaches on the ground.

And yes, we’re still learning. This first year has been about listening, adapting, and laying strong foundations. Year two? That’s about scaling our impact.

Want to know more or get involved?

If you’re interested in innovation, whether you’re a farmer, grower, agronomist, retailer, institution or tech start-up, and are interested in collaborating with us, why not join us on our journey and reach out by contacting one of the team.

Dr Dannielle Robb – dannielle.robb@ceresresearch.com

Dr Alex Setchfield – alex.setchfield@ceresresearch.com

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ATW 2025: A Tour of Agrii’s Flagship Throws Farm Technology Centre

Member News
The views expressed in this Member News article are the author's own and do not necessarily represent those of Agri-TechE.

Agri-TechE Week 2025 celebrates its 12th year! Our largest yet, featuring 11 events curated by Agri-TechE and hosted by our incredible member community, followed by the REAP Conference on 4th November. This week exemplifies innovation, collaboration, and forward-thinking in agri-tech.

Each event reflects the strength of our ecosystem, showcasing what our community can achieve and bringing together our growers, researchers, and technology developers. A big thank you to our members for hosting – we wouldn’t have an agri-tech week without you and we are very proud to have your membership.

Agrii was pleased to host the recent Agri-TechE Week event at Throws Farm Technology Centre, bringing together delegates from across the agri-tech community to explore emerging innovations that are shaping the future of sustainable farming.

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The visit provided a valuable opportunity for knowledge exchange, discussion, and collaboration between researchers, technology providers, and industry practitioners – all with a shared goal of improving productivity, profitability, and sustainability across the sector.

The programme included guided tours of Agrii’s research facilities, where visitors saw a diverse range of projects spanning biological research, adjuvant technology, drone applications, and hyperspectral imaging systems – all designed to enhance the precision, efficiency, and resilience of crop production.

Attendees also explored work within the amenity division, where innovative technologies have potential crossover into mainstream agriculture, highlighting the benefits of cross-sector innovation and knowledge transfer.

A key theme throughout the day was the role of digital connectivity and interoperability in making technology work more effectively for growers. Through RHIZA and the Contour platform, Agrii is helping to integrate data from multiple sources – including soil analysis, satellite imagery, and on-farm observations – to provide a more complete picture of crop performance and support more informed decision-making. This focus on interoperability is critical to ensuring that new technologies complement, rather than compete with, one another to deliver meaningful value on farm.

For Agrii, the event was an excellent opportunity to engage with new and existing contacts, share insights from our in-house R&D and digital platforms, and learn from others across the wider agri-tech ecosystem.

Overall, the event reflected the shared ambition within the Agri-TechE network to accelerate innovation and sustainability in UK agriculture. Hosting the visit allowed Agrii to contribute to that dialogue while demonstrating how research, technology, and partnership can come together to deliver real progress for farmers and the wider industry.

ATW 2025: Harnessing Nature – Exploring Carbon Removal Solutions

Member News
The views expressed in this Member News article are the author's own and do not necessarily represent those of Agri-TechE.

Agri-TechE Week 2025 celebrates its 12th year! Our largest yet, featuring 11 events curated by Agri-TechE and hosted by our incredible member community, followed by the REAP Conference on 4th November. This week exemplifies innovation, collaboration, and forward-thinking in agri-tech.

Each event reflects the strength of our ecosystem, showcasing what our community can achieve and bringing together our growers, researchers, and technology developers. A big thank you to our members for hosting – we wouldn’t have an agri-tech week without you and we are very proud to have your membership.

Held at Rothamsted Research and led by Georgia Mitrousia, Harnessing Nature: Exploring Carbon Removal Solutions brought together researchers, innovators, and industry stakeholders to explore cutting-edge nature-based approaches for carbon removal and agricultural climate resilience. The event showcased the latest developments in soil carbon science, enhanced weathering technologies, and data-driven land management.

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Tim Field of Carbon Quester opened the seminar session with insights from the Soil Carbon Measurement and Mapping Project, which aims to benchmark soil carbon across 21 soil types using combined wet chemistry and handheld spectral analysis for cost-effective field measurements. He also announced partnerships with Network Rail to explore carbon storage opportunities on railway land, alongside a multi-source financing model engaging utilities and infrastructure investors to support long-term sequestration initiatives.

Professor David Powlson followed with a keynote on Managing Soil Carbon for Sustainability and Climate, emphasizing that while soils hold substantial carbon, their sequestration potential remains limited—offsetting only around 1.5% of annual global emissions. He stressed that soil carbon should complement, not replace, priorities in sustainable food production, with improved nitrogen use efficiency offering faster climate benefits.

Dr Stephan Haefele presented promising findings from enhanced rock weathering trials applying silicate rock dust at 2 tonnes per hectare. Early results indicate potential for both CO₂ capture and improved soil chemistry, suggesting a scalable nature-based removal pathway.

Finally, Dr Jonah Prout demonstrated the Rothamsted Carbon Model, built on 180 years of Broadbalk experiment data, which helps predict long-term soil carbon dynamics and guide realistic sequestration planning.

The event concluded with collaborative discussions and networking, underscoring the importance of integrating science, technology, and finance to advance scalable, nature-based carbon solutions. The event closed with side visits to the Sample Archive, the CT-Scanner and the Analytical Chemistry lab.

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Digital Data in UK Farming

Member News
The views expressed in this Member News article are the author's own and do not necessarily represent those of Agri-TechE.

As the agricultural sector faces mounting pressures to boost productivity, cut emissions, and adapt to climate change, we focused the spotlight at this year’s Agri-TechE Week with Agri-TechE on the power of digital information to transform farm management. At Pixalytic’s online webinar alongside ADAS and Lacuna Space, Dr Danni Robb shared insights from Ceres Research which focused on the role of digital data and farm management.

From Data-Rich to Insightful

Modern British farms are awash with data, generated by satellites, sensors, machinery, and farm records. Yet, for many, the challenge is not a lack of information, but how to turn a deluge of numbers into practical, actionable insights. Fragmented systems, inconsistent formats, and limited time often leave farmers “data-rich but insight-poor”.

Integration: The Key to Progress

Danni highlighted the importance of integrating data across physical, agronomic, and financial domains. By bringing together information on everything from soil health and crop yields to machinery use and financial performance, farmers can benchmark their operations, identify gaps, and drive continuous improvement.

Key performance indicators (KPIs) and benchmarking tools are helping farms compare their results with industry standards, supporting strategic planning and day-to-day decisions. This approach is not only improving efficiency but also building resilience in the face of unpredictable weather and market conditions.

Turning Data into Decisions

The real value of digital agronomy lies in transforming raw data into meaningful decisions. Integrated platforms now allow farmers to visualise and analyse data from multiple sources, informing choices on crop management, input use, and climate adaptation. Accurate, traceable data is also increasingly vital for meeting certification and regulatory requirements, such as those set by the Sustainable Farming Incentive (SFI) and Countryside Stewardship (CS) schemes.

Overcoming Barriers

Despite the promise of digital tools, challenges remain. Connectivity issues in rural areas, lack of interoperability between systems, and concerns over data ownership and privacy can all hinder progress. Danni called for simple, localised tools, mobile-first designs, and transparent data-sharing policies. Training and digital literacy are also crucial to ensure technology empowers, rather than overwhelms, the farming community.

Looking Ahead

The future of farming is set to be shaped by improved data management, unlocking new technologies and reducing risk. Artificial intelligence and advanced analytics will increasingly anticipate challenges and suggest solutions, but to summarise the feeling on this, Danni shared a quote she came across: “Algorithms provide the insights; farmers provide the wisdom.”

As Agri-TechE Week by Agri-TechE closes for another year, one message is clear: harnessing digital information is no longer a luxury, but a necessity for the resilient farm.

If you want to learn more about farm KPIs and benchmarking, please visit our benchmarking webinar here.

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New parliamentary report sets out long-term vision for UK agri-tech

Member News
The views expressed in this Member News article are the author's own and do not necessarily represent those of Agri-TechE.

The All-Party Parliamentary Group (APPG) on Science and Technology in Agriculture has published a major report titled Feeding Britain Sustainably to 2050. This report sets out a framework for delivering the 30:50:50 mission: a 30% increase in agricultural output alongside a 50% reduction in farming’s environmental footprint by 2050. The report follows years of fragmented policymaking and limited long-term planning, during which the UK’s food self-sufficiency has fallen by 12% since 2000. With the government preparing to publish its implementation plans for the National Food Strategy next spring, the APPG’s report makes the case for a coherent, joined-up approach to support the future of the agri-tech sector.

The Science and Technology in Agriculture parliamentary group launched the 30:50:50 mission in January 2025 and has worked with organisations and experts across the agricultural sector to assess the barriers businesses face in achieving it. The mission received strong backing from industry, with contributors describing it as ambitious but achievable with the right policy incentives in place.

The report highlights a concern about the level of cross-government coordination on major policy areas such as environmental regulation, land use policies and agricultural innovation, which parliamentarians say risks the UK’s long-term food security. The report suggests three steps the government can take to deliver on the 30:50:50 mission. First, the parliamentary group calls for the government to elevate the importance of food security alongside environmental goals and introduce the 30:50:50 mission. The second step requires the government to develop a National Agri-Data Institute to act as a centralised system for sharing, collating, and analysing data to support evidence-led policymaking. Finally, it urges greater policy alignment across farm support, regulation, and research to ensure that innovation and productivity are embedded at the heart of food and land-use policy.

The government recognises the political importance of food security, with Prime Minister Keir Starmer reinforcing that food security is a matter of national security in the Labour Party’s pre-election manifesto. The party pledged to champion British farming and protect the environment. A year after the election, the government published its Modern Industrial Strategy. This is a 10-year plan to increase business investment and grow the industries of the future in the UK. Agri-tech was identified as a frontier industry and the government set out its objectives and support for the sector in the advanced manufacturing plan. Ministers and officials are keen to collaborate with the sector to accelerate growth and fulfil the sector’s economic potential.

For businesses in the agri-tech sector, this parliamentary report is a welcome signal that politicians recognise the sector’s strategic importance and are thinking about how a long-term strategy can be implemented. By calling for joined-up thinking across regulation, research, and farm support, it outlines how wider government policy can support the growth of the agri-tech sector. The growing recognition of the need for coherence and long-term strategy is encouraging for businesses and investors, as is the wider political and parliamentary engagement around the important topics of food production and security. We strongly encourage businesses to monitor how policymakers respond to the report’s recommendations.

To discuss the parliamentary report or the government’s agri-tech policy, please reach out to Jacob at jacob.walsh@gkstrategy.com

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