Five reasons for a farmer to attend REAP
Do you want to attend a farming event where you can genuinely learn something new? REAP breaks the mould by focusing on genuine conversations, hands-on insights, and real-world applications.
This is where farmers, scientists, and innovators come together to explore the future of agriculture in an interactive, practical, and refreshingly informal way.
With speakers who are at the forefront of agri-tech, cutting-edge research presented by scientists, and opportunities to network with like-minded farmers, REAP is the place to discover solutions that can help you thrive in an evolving industry.
Here are five reasons why REAP 2024 is the must-attend event for any forward-thinking farmer.
1. Talk with like-minded farmers
REAP 2024 is a gathering of forward-thinking farmers keen to explore how the latest agricultural technology and research can benefit their businesses.
It provides a rare chance to engage directly with early adopters of new tech and learn about real-world applications.
At REAP 2023, John Barrett, Farms Director at Sentry, discussed their completion of a 150 Ha trial on autonomous sugar beet farming using a Robotti robot supplied by another Agri-TechE member, Autonomous Agri Solutions. This sparked enormous interest from other farmers who were keen to learn more about the commercial applications of autonomous technology.
2. Understand and inform agricultural research
How often is a farmer presented with the opportunity to tell the industry’s most prominent scientists what research would make a difference to them?
REAP’s Research in Practice session is all about ensuring that cutting-edge studies deliver real-world impact for farmers.
Chaired by regenerative farmer Tom Pearson, the session gives farmers the unique opportunity to see agricultural research through the lens of a fellow farmer, who will push scientists to explain how their findings translate into practical benefits.
This year’s session features research for improving wheat yields through genetics, utilising soil-plant-machine simulations to optimise farming tools, reducing methane emissions with circular technology, practical guides for integrating farm robotics and detecting crop issues using AI, satellites and remote sensing.
3. Connect with the latest technology developers
REAP is the place to meet agriculture’s hottest start-ups.
Eight early-stage agri-tech companies will pitch their innovations, giving farmers access to new tools and ideas that are shaping the future of farming. Previous participants have raised millions in funding and several have become established parts of the agricultural ecosystem in the UK and abroad.
There are also exhibitions from companies you won’t see anywhere else in the ag event calendar: from robotic pickers to virtual reality-powered tools on display.

“As a farmer, you need to be innovative and always looking at ways to improve productivity.
REAP is a good place to exchange ideas with people you wouldn’t normally meet out on the farm.”
Owner, Waveney Dexter Beef
4. An exclusive farmer’s breakfast with the speakers
Kick off the day at the exclusive Farmer Breakfast, where you’ll meet leaders in the industry for intimate discussions, including other forward-thinking farmers and our keynote speaker Dr. Elliott Grant.
Elliott, former CEO of Mineral (recently acquired by John Deere), has been at the forefront of applying artificial intelligence to improve agricultural sustainability and resilience. His work with Driscoll’s, the world’s largest berry company, has led to breakthroughs in crop forecasting and quality control.
The breakfast provides a valuable opportunity to discuss how AI and other advanced technologies can transform farm management in the coming years.
5. Farmers can receive discounted tickets with the REAP Bursary
Farmers can attend REAP at a considerably discounted price of £65 (excl. VAT) by applying for the REAP Bursary, kindly sponsored by the Royal Norfolk Agricultural Association (RNAA).
“The RNAA is delighted to support the REAP Conference; we see knowledge exchange as a vital means to inform practitioners within the industry and to inspire new entrants.”
Mark Nicholas MBE, Managing Director of the RNAA.
Don’t miss out! Apply for the bursary today.
*BONUS: Earn BASIS and NRoSO points while you learn
REAP is BASIS and NRoSO accredited, offering 5 BASIS and 5 NRoSO points to attendees. These points are crucial for maintaining certification in best practices for crop protection and other agricultural inputs.
Attending REAP helps you stay up-to-date while expanding your practical knowledge.

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