Exhibition opportunity for naturetech innovators!
As agriculture navigates a new landscape of environmental ambition, our next conference spotlights ‘NatureTech’ innovation for enabling the delivery, measurement, and monetisation of ecosystem services across UK farmland. We’re looking for innovators to exhibit their technology at the one-day event “The Productive Landscape: NatureTech for Profit and Planet” on 28th April 2026.

PES Technologies – REAP 2023 Start-Up Showcase

Meet the Network
Agri-TechE

PES Technologies – sniffing out biological soil health in-field with results in five minutes

An electronic nose to sniff out soil health that will deliver results to a farmer’s phone in five minutes is being developed by PES Technologies. The company is able to create an aroma fingerprint from gas released by microbes in the soil. These organisms are essential for breaking down organic matter and making nutrients available to plants, but current biological lab tests are expensive and take ten weeks to provide results.

Jim Bailey, CTO and Co-founder of PES Technologies, says: “From REAP, we are interested in meeting end-users – particularly agronomists – as well as collaborators.

Our electronic nose could potentially be trained on more indicators than the ones that we will offer on launch, and we are keen to explore what people are looking for.

We are happy to talk to companies that would want to fund a machine learning dataset for their own market niche and then utilise our hardware and machine learning support in that market.”

Andrej Porovic, CEO and co-Founder of PES Technologies, said, “This funding builds on the successful commercial trials PES carried out with large agronomy companies and farm businesses in 2022. It enables PES Technologies to complete product development, power product launch in 2024 and hire the key commercial and administrative staff needed to turn our potential into a commercial success story.”

Find out more at pestechnologies.com.

Start-Up Showcase 2023 - Jim Bailey, PES Technology (web)
Jim Bailey, PES Technology, presenting in the REAP Start-Up Showcase 2023
In-field use (web)
PES Technologies' 'electronic nose' (web)

REAP 2023 logo

REAP Conference 2023:
Adaptation Through Innovation; Beyond the Comfort Zone

Wednesday 8th November, 9:30 am – 6:30 pm
Rowley Mile Conference Centre, Newmarket

Surviving and thriving under increasingly extreme and unpredictable challenges is the theme of the 2023 REAP conference. To build a productive, profitable and sustainable agri-food industry, we must move away from the comfort zone and become open to the new opportunities that exist when we ‘stretch’.  Be a part of that future – bring yourself and your ideas to REAP.

reapconference.co.uk