The easiest way to create connections across the international agrifood community
AgriFutures growAGSuccess in the agrifood industry isn’t just about what you know – who you know can often play just as big a role in reaching your end goal. Creating an online profile on AgriFutures’ growAG. platform can help you tap into an international database of nearly 500 organisations, creating connections between industry, investors and innovators across the world at the click of a button.
growAG. contributor Michelle Meehan sat down with AgriFutures growAG. Customer and Growth Coordinator Amelia Cooper to discuss how easy it is for organisations to make the most of this thriving global community. Amelia supports growAG.’s engagement team as they help new and existing organisations effectively navigate the online platform, providing guidance on everything from posting opportunities to engaging with industry networks.
What type of organisations create profiles on growᴬᴳ⋅ and how many different countries are they from?
There are almost 500 organisations listed on growAG. who represent a diverse range of sectors within the agrifood ecosystem, including research institutions, universities, agribusinesses, startups and government bodies. These organisations focus on areas such as food production, sustainable farming practices, biotechnology, animal health, crop science and agritech innovation.
The platform features profiles from countries across the globe, making it a truly international network that spans Australia, New Zealand, the United States, Europe, Asia, and the UK. This wide geographical representation allows for rich cross-border collaboration and knowledge-sharing in the agrifood space.
Why should an organisation choose to join this global community – what are the main benefits of being listed on growᴬᴳ⋅?
It’s more than just a ‘platform’ – it is supported by our engagement team who can assist with all aspects, whether that be finding the right strategic partners, making connections, highlighting potential grants and more. Our concierge service is free, easy to use and we are always happy to have a chat with anyone who might have questions about the ecosystem.
Time is money in business, so it’s essential to make the process of listing their organisation as quick and easy as possible. What steps are involved in creating an organisational profile?
It is a very simple process. Our submit form is located on our website. Simply select ‘organisation’ and fill out the questions. Once submitted we will review and be in touch when it is published live on growᴬᴳ⋅ This is a great chance to tell us about what kind of collaboration or engagement you are seeking.
Our concierge team members are always happy to chat, and we are always available to update or amend any information on your profile.
Are there any specific requirements or eligibility criteria for organisations that want to create a profile and how long does the process take?
To be listed on growᴬᴳ⋅ your organisation must be;
- Related to agrifood and technology innovation, whether that be a corporate, startup or research organisation.
- You must have an ABN or your country’s equivalent.
- A website is ideal, so users are able to access you directly and a good logo is essential.
- We encourage both Australian and international applications.
Once an organisation is listed, what comes next? How do other users interact with and make the most of this organisation list?
Once your organisation is published on growAG., our users will be able to see and interact with your profile. Our ‘visit website’ button allows users to access and browse your website directly.
Your profile is also a great opportunity to showcase a brief outline of what your organisation does and include any other promotional materials you might have, including presentations, videos, brochures etc.
Are there any guidelines for reaching out to other organisations listed on growᴬᴳ⋅?
There are no strict protocols, but best practice includes researching the organisation, personalising your message, being clear and concise about your purpose, and highlighting potential collaboration opportunities.
Again, if you require any help, or would like a personal introduction, our concierge team is more than happy to assist.
-width-1680.png)
What other opportunities or features of the growAG. platform can an organisation tap into once they have created their own profile?
Listing an organisation profile is just the beginning. There are a range of opportunities to enhance visibility and foster collaboration within the agrifood and technology sector.
The platform allows organisations to showcase their innovations, research outcomes, and technologies, attracting potential partners and investors. They can also list funding opportunities, submit research for commercialisation and signal openness to collaboration. We have also launched a user portal this year which allows users to save their interests and get notifications directly to their inbox.
growAG. connects organisations with a global network of researchers, startups and industry professionals, facilitating partnerships and market expansion.
By engaging with growAG.‘s diverse features, organisations can accelerate innovation and drive impactful industry connections.
To find out more visit www.growag.com/submit/organisation.
