Established in 1847, The Royal Norfolk Agricultural Association (RNAA) is a charity whose main purpose is to promote improvement in agriculture by linking science with practice and encourage understanding in food, farming and the countryside. Best known as organiser of the Royal Norfolk Show, the UK’s largest two-day agricultural show, the Association runs programmes and events in support of its objectives.
Over recent years, the RNAA has evolved significantly, with its focus, level of ambition and operating model changing to reflect a renewed emphasis on the core objectives. The RNAA’s vision is to be a leading organisation that, through the Royal Norfolk Show and a range of other events and activities, delivers real benefit for farming and the rural economy in the region. It does this by working with many other groups and organisations and with the support of its 3,000 plus members.
This activity is sustained by a range of enabling businesses that utilise the assets and resources of the Association, including long term leases, an events business (the site hosts about 100 events each year, including exhibitions, conferences, music festivals and other shows and entertainment), development and investments.