Norfolk Rivers Trust is a charity set up in 2011 working to conserve and enhance rivers and wetlands in the East of England through providing expertise in river restoration, aquatic habitat creation and management and providing Water Sensitive Farming advice.
Through an ambitious catchment scale water stewardship project funded through the EU WaterLIFE/WWF-UK & Coca-Cola Freshwater Partnership, Norfolk Rivers Trust has a specialist Farm Advice team working with landowners, farmers, research and innovation organisations and the supply chain to reduce diffuse pollution affecting the rare chalk streams of East Anglia.
The partnership involves developing relationships and supporting farmers in the Broadland and Cam and Ely Ouse catchments to implement measures that reduce the impacts of diffuse water pollution from agriculture. This will be achieved through a programme of bespoke targeted farm advice and the delivery grant based interventions designed to reduce soil loss, water run-off and sediment input into watercourses at risk.