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Mixology Communications

Mixology Communications is a new generation marketing communications consultancy that advises companies on brand positioning and audience engagement around purpose and business for good.

Technology is now transforming the domains of agriculture, horticulture, floriculture and aquaculture, helping growers make better-informed decisions to improve their business. It is at that intersection of agriculture and technology that Mixology’s expertise lies.

Whether you’re helping farmers make the most of their land or introducing new, disruptive ways of growing food, pharmaceutical or cosmetic ingredients, we will help you to define your brand, educate your audience and build your profile to drive sustainable growth in a burgeoning market.

Headquartered in London, Mixology has an international network of partners across EMEA, APAC and the Americas.

Our services: Research & Insight, Planning & Strategy, Brand Messaging & Positioning, Influencer Engagement, Content Creation, Digital & Social, Events & Experiential and Executive Training & Mentoring.

Read more on their blog: mixologypr.com/blog/ or visit their website: mixologypr.com

Follow them on  Twitter  |  LinkedIn  |  Instagram

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Data: from blunt instrument to precision tool in farmers’ drive for sustainability

The ability to manage crops and livestock remotely, predict harvest dates accurately and take interventions like irrigation based on weather data are not such a remote possibility anymore – far from it. The technology exists and all we need is a little bit of infrastructure, integration, and adoption.

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Who’d be a British Farmer?

In order to have any hope of delivering on even a fraction of the production and net zero carbon emmision goals, farmers need to work smarter, as well as harder. As last week’s Cereals Live 2020 event showed, the farming industry is investigating every opportunity to ensure food security, whilst maintaining and even improving quality standards.

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The Robot Workers Picking for Britain

This year, COVID-19 took one look at the British soft fruit industry, which was already on its knees due to massive, ongoing annual labour shortages and decided to stab it in the back, then twist the knife by preventing any seasonal migrants from reaching the UK. Can technology make a difference?

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From Greenfields to Brownfields, The Future of Food Production

Leading this charge is a new breed of young farmers but these aren’t your average wellie-wearing, Land Rover-driving types. These entrepreneurs are engineers and agronomists and they are transforming disused airfields, shipping containers, city centre roof tops and derelict air raid shelters into farmable real estate to grow high-yield and nutrient-rich foods, 365 days a year.

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